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Essential Corporate Sponsorships for Nonprofits

4 Corporate Sponsorships Nonprofits Should Seek

Imagine this, you are hosting a fundraiser in the near future. Today, you need to order costly promotional items to distribute at your event. However, you find that your budget won’t allow for the purchase and now you’re stuck. You can’t host an event without merch to spread your brand. After all, branded items a a must-have for wide-spread exposure. When someone receives and uses a branded item, they form a positive association with your nonprofit or small business. This drives engagement and helps you form and expand a loyal customer base. But, it can be expensive. There is good news though. Did you know that corporations sometimes provide in-kind support grants by donating promotional items to help enrich your mission? It’s true, securing and sustaining corporate sponsorships that evolve into long-term partnerships can help amplify your nonprofit’s impact for years to come. GrantWriterTeam has donor-centric tips and tricks for nonprofits seeking corporate sponsorships!

#1: Local Corporate Sponsorships for Community Development

Many purpose-driven businesses create foundations to offer grants to support vital causes like education, health, and community development. Grant-seekers and grant writers who use data to showcase value and sustainability can acquire long-term support. For example, corporate foundations often provide a multi-year grant for community programs.

Benefits: Financial support for large-scale programs or capital projects, often with fewer restrictions than government grants. For example, a community-forward business may build a new community center, library, or park, improving the local property value.

#2: In-Kind Support Grants

In-kind support grants or sponsorships from companies provide goods or services that your nonprofit needs, such as office supplies, technology, workforce training, event materials, professional services, and more.

Benefits: Reduces operational costs for the nonprofit and strengthens the sponsor’s reputation by showing their commitment to the cause.  For example, if you are awarded 15 computers, website design services, or healthy food rather than funding, nonprofits can then redistribute funding to operational costs.

#3: Purpose-Driven Social Media Corporate Sponsorships

Social media marketing partnerships can provide big value at little cost. Before you commit, learn more about the company’s values to ensure alignment with your nonprofit’s cause. When a company links to your nonprofit’s cause they will also typically pledge to donate a percentage of sales or create a special product to support your shared mission.

Benefits: Purpose-driven social media partnerships provide increased sales for the for-profit partner, increased brand loyalty, and raised awareness for your nonprofit. For example, co-hosting digital events like webinars or live streams.

#4: Corporate Sponsorships for Events or Programs

Corporation sponsors provide large donations to support sustainable nonprofits for fundraising events, like community festivals and silent auctions, to raise awareness for a cause. In truth, many corporate sponsorships last for years to come, leading to long-term collaboration and expanding your impact toward the cause. Above all, it is best to take action to ensure this relationship is maintained. To illustrate, you can do this by thanking your corporate sponsors publicly on social media and updating the corporate sponsor directly on the outcomes and wins for your projects.

Benefits: Event and program sponsorships increase brand visibility, cultivate community connections, and publicly show alignment with a meaningful cause.

How to Locate Corporate Sponsorships Grants for Nonprofits

To locate corporate sponsorships starting with a localized search in your area. Find local businesses whose values align with your nonprofit’s mission and begin building professional relationships. You might also turn to a national grant database to find corporations that sponsor smaller businesses. GrantWatch.com has over 9,500 available grants and a host of tools and features to help aid your search. What’s more, the SMART Grant Search allows you to search by recipient type, location, category interests, funding source type, and deadline date. Here you can search for grant categories like Capital Funding, Environment & Conservation, Health & Medical, Nutrition & Food, and BIPOC to locate viable funding for your cause. Before you apply, review the grant description carefully to ensure your cause is aligned with the mission of the funder.

To Conclude

Finding and securing corporate sponsorships takes a little time, strategy, and a strong proposal. Expert guidance is also just a click away with GrantWriterTeam. Grant writers craft compelling sponsorship proposals, research potential corporate partners, and ensure your nonprofit stands out. In addition, a skilled grant writer can also help you navigate in-kind support grants and long-term corporate partnerships to sustain your mission. At GrantWriterTeam, we connect you with experienced grant writers who understand the process and are dedicated to helping you secure funding.

About GrantWriterTeam

Are you a nonprofit or small business in need of some help? If you are searching for grants but are feeling overwhelmed, hiring a grant writer may be the perfect choice! Grant writers thoughtfully grant opportunities and consider the pros and cons of applying and the chance of success. Consider your writer an extension of your organization. Your grant-seeking success is our priority at GrantWriterTeam.

Disclaimer: There is no guarantee that grants will be awarded as a result of this information.

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